Stop hoping your work speaks for itself!
Learn how to show your value, shift how others see you, and finally get the trust and recognition you deserve. All while reading the most entertaining frontend newsletter on the internet.
Ah, you scrolled. Guess you want the backstory first 😅
Fair enough! Let’s do intros.
My name is Mauro Accorinti, Senior Front-End Developer and host of the Exceptional Frontend newsletter
I help ambitious frontend developers stop blending in by becoming more intentional about how they learn, work, and communicate their impact.
Most other dev content is about hard skills. This newsletter focuses on perception and how to leverage your value to get seen, trusted, hired, promoted, and paid.
I’ve seen too many great frontend developers get overlooked.
They do wonderful work. They put in so much effort. They do everything they’re told to do… but they stay stuck. They get passed over for promotions, don’t get the raise, and wonder why it’s not working, even though they’re doing everything “right.”
But hard work doesn’t always translate into recognition.
No one teaches you how to manage perception, how to communicate your value, or how to show up in a way that moves your career forward.
That’s why I started Exceptional Frontend.
I’ve studied marketing and copywriting on the side for a few years, and it’s wild how much of an ungodly advantage it gives you – Just for knowing how to show your work to the right people in the right way.
So I decided to start sharing what I’ve learned. Things like how to think strategically, communicate your work in a way that lands, and shift how others see you without selling out or trying to be someone you’re not.
(After all, we don’t want to worsen that impostor syndrome, do we? 😜)
What to expect when you sign up:
✅ Real stories and lessons from life as a Senior Frontend Dev
✅ Strategies for showing your value without overselling yourself
✅ Practical ways to shift how others see you (without burning out, selling out, or trying to be someone you’re not)
✅ Mental models to learn faster and make better career moves
✅ How to use copywriting and marketing principles to stand out in job hunts, client pitches, and promotion cycles
✅ Frameworks for positioning yourself as the dev people trust, even if your title doesn’t say “senior”
✅ Probably the craziest welcome series you’ve ever seen
Still here? Don’t tell me that’s still not enough 😦
Okay then, how about this:
🎁 Bonus for Subscribing:
The “How To Become A Better Frontend Developer” Army Bootcamp
In early 2025, I created a special 4-part email series that lays out a clear framework and roadmap for how to be an exceptional frontend developer.
In this Bootcamp, you’ll learn:
✅ What skills make you exceptional as a frontend developer
✅ How to create a clear plan for what to learn (and what to skip)
✅ How to think like a senior dev, even early in your career
✅ How to grow faster without getting overwhelmed
And yes, it’s all packaged as if it were a real army boot camp (because why not).
When you sign up, you’ll get all 4 parts delivered in one beautiful, bingeable article, complete with visuals and music.
Subscribe now, join 200+ devs, and get smarter (and entertained) every Friday, PLUS the Army Bootcamp delivered right away.
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Aaand that’s it. No secret bonuses left. If you’re still scrolling after this... I recommend scrolling back up and subscribing 😄
